Two men talking at a trade show booth with SportDOG Brand products and displays visible.

Secure your exhibit space at HITS 2026

HITS brings together sworn law-enforcement K9 handlers, supervisors, and trainers evaluating equipment, working dogs, and operational services for active programs.

  • Engage professionals who influence purchasing across entire K9 units
  • Participate in 2½ days of structured exhibit time built for vendor interaction
  • Gain visibility in a national conference with 90%+ attendee purchasing participation
August 24–27, 2026
JW Marriott Phoenix Desert Ridge
Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.
Ace K9 logo
Alabama LEO Trng Cntr logo
American Aluminum logo
American Regent Animal Health logo
DIYK9
Annamaet Petfoods logo
Barel Technologies logo
Berkley Equine & Cattle logo
Blackjacks Leather logo
Canine Tactical Operations logo
Coins by Catania logo
Complete Canine Trng logo
Demanet Bite Suits logo
DetectaChem logo
Diamond Pet Foods logo
Dogs for Law Enforcement - DLE logo
Echelon K9 logo
GARMIN logo
Georgia K9 NTC logo
Guardian K9 Lock Solutions logo
Gunner Woodworks logo
Havis logo
Herm Sprenger logo
Hero Canines logo
Hero Industries logo
Highland Canine logo
Hill Country Dog Center logo
HITS T&C logo
Horizon Structures logo
IACP
Inukshuk Dog Food logo
IPCA logo
Israeli Special Tactics logo
JSOC Invest K9 Drones logo
K9 Kaos AZ logo
K9 OPS logo
K9 OPS BOX logo
K9 Tactical Gear logo
K9 Vision system logo
KATS K9 logo
Kinetic Dog Food logo
Kirby K9 logo
Leerburg logo
LOF Defence Systems logo
Makor K9 of WV logo
Midwest Working Dogs logo
MYOS Corp logo
Natural Rich logo
Nestle Purina logo
Owens Products logo
Pacific Coast K9 logo
PACKTRACK logo
Prescott Valley Dog Squad logo
Raven Crest Tactical logo
Ray Allen logo
Scenario Trainer logo
Scentlogix logo
SETINA logo
Sheldahl logo
Sniff Industries logo
Strategic Working Dogs logo
Survival Armor logo
The 6th King logo
Troy Products logo
USPCA logo
ValorWearUSA logo
Viken Detection logo
waggle
IACP
DIYK9
waggle
Sport innovations
Elite Nutrition
jerky logo 22
arete canine
Georgia K9 NTC
tactical deployment system
ocu-glow animal necessity
LCK9
wolfpack soltions
k9 sentinels of hope
vita Dog Nutrition
K2K9 solutions
2 Trees Twin Oaks
Brawner Group
The Dawgs Project
dogtra
napwda
triangle shape shield
circle dog head
Herm Sprenger logo
Fred Helfers Consulting logo
Precision Explosives logo
FH.Consulting Canine Detection logo
K9 Tactical Gear logo
Dogs for Law Enforcement - DLE logo
Viken Detection logo
ValorWearUSA logo
Strategic Working Dogs logo
MYOS Corp logo
Raven Crest Tactical logo
Natural Rich logo
Coins by Catania logo
Gunner Woodworks logo
USPCA logo
Diamond Pet Foods logo
Havis logo
Leerburg logo
Complete Canine Trng logo
PACKTRACK logo
GARMIN logo
American Aluminum logo
Hill Country Dog Center logo
Alpha Dog Leashes logo
K9 Kaos AZ logo
Horizon Structures logo
SETINA logo
Hero Industries logo
Survival Armor logo
K9 OPS BOX logo
K9 Vision system logo
Hero Canines logo
Prescott Valley Dog Squad logo
Demanet Bite Suits logo
Guardian K9 Lock Solutions logo
American Regent Animal Health logo
Barel Technologies logo
Blackjacks Leather logo
Kinetic Dog Food logo
Owens Products logo
Scenario Trainer logo
Midwest Working Dogs logo
DetectaChem logo
Ray Allen logo
Troy Products logo
LOF Defence Systems logo
Berkley Equine & Cattle logo
Inukshuk Dog Food logo
Scentlogix logo
Highland Canine logo
Sniff Industries logo
Nestle Purina logo
Alabama LEO Trng Cntr logo
Kirby K9 logo
IPCA logo
Makor K9 of WV logo
Ace K9 logo
K9 OPS logo
HITS T&C logo
Echelon K9 logo
Sheldahl logo
Canine Tactical Operations logo
KATS K9 logo
Israeli Special Tactics logo
Georgia K9 NTC logo
The 6th King logo
Pacific Coast K9 logo
Annamaet Petfoods logo
IACP
DIYK9
waggle
Sport innovations
Elite Nutrition
jerky logo 22
arete canine
Georgia K9 NTC
tactical deployment system
ocu-glow animal necessity
LCK9
wolfpack soltions
k9 sentinels of hope
vita Dog Nutrition
K2K9 solutions
2 Trees Twin Oaks
Brawner Group
The Dawgs Project
dogtra
napwda
triangle shape shield
circle dog head
Herm Sprenger logo
Fred Helfers Consulting logo
Precision Explosives logo
FH.Consulting Canine Detection logo
K9 Tactical Gear logo
Dogs for Law Enforcement - DLE logo
Viken Detection logo
ValorWearUSA logo
Strategic Working Dogs logo
MYOS Corp logo
Raven Crest Tactical logo
Natural Rich logo
Coins by Catania logo
Gunner Woodworks logo
USPCA logo
Diamond Pet Foods logo
Havis logo
Leerburg logo
Complete Canine Trng logo
PACKTRACK logo
GARMIN logo
American Aluminum logo
Hill Country Dog Center logo
Alpha Dog Leashes logo
K9 Kaos AZ logo
Horizon Structures logo
SETINA logo
Hero Industries logo
Survival Armor logo
K9 OPS BOX logo
K9 Vision system logo
Hero Canines logo
Prescott Valley Dog Squad logo
Demanet Bite Suits logo
Guardian K9 Lock Solutions logo
American Regent Animal Health logo
Barel Technologies logo
Blackjacks Leather logo
Kinetic Dog Food logo
Owens Products logo
Scenario Trainer logo
Midwest Working Dogs logo
DetectaChem logo
Ray Allen logo
Troy Products logo
LOF Defence Systems logo
Berkley Equine & Cattle logo
Inukshuk Dog Food logo
Scentlogix logo
Highland Canine logo
Sniff Industries logo
Nestle Purina logo
Alabama LEO Trng Cntr logo
Kirby K9 logo
IPCA logo
Makor K9 of WV logo
Ace K9 logo
K9 OPS logo
HITS T&C logo
Echelon K9 logo
Sheldahl logo
Canine Tactical Operations logo
KATS K9 logo
Israeli Special Tactics logo
Georgia K9 NTC logo
The 6th King logo
Pacific Coast K9 logo
Annamaet Petfoods logo
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Three people smiling and chatting at an indoor event with lanyards and a service dog in the foreground.

Audience & purchasing influence

The 2025 conference matched the largest event in HITS history, drawing more than 1,100 sworn attendees.

But scale alone is not the value:

  • 90%+ of surveyed attendees report purchasing from vendors at HITS
  • Attendees represent municipal, county, state, federal, and international agencies
  • Each attendee often influences purchasing decisions across entire K9 units
  • High-ticket purchases (working dogs, vehicle inserts, equipment systems) are evaluated in person
In 2025, exhibitors generated 32,694 leads and 778,378 sponsor impressions through the HITS event app, alongside face-to-face booth traffic.
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HITS K9 by the numbers

1,100+ sworn law-enforcement attendees

Largest events in HITS history

90%+ attendee purchasing rate

Year-over-year survey feedback

2½ days of exhibit access

Structured vendor engagement windows

18,000+ canine professionals

Targeted industry email distribution

45,000+ followers

Industry-focused social audience

15,000 qualified buyers

Direct mail campaign reach

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Exhibitor engagement & lead generation

HITS integrates exhibitors into the event platform used by attendees for schedules, messaging, and networking.

87

attendee app adoption (1,200+ active users)

32000

exhibitor leads collected

1200

digital business cards exchanged

6500

direct 1-on-1 messages between attendees and participants

51

attendee-created meet-ups

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How exhibitors describe their HITS experience

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Name Surname
Position
,
Company name

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare."

Name Surname
Position
,
Company name

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare."

Name Surname
Position
,
Company name

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare."

Name Surname
Position
,
Company name

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare."

Name Surname
Position
,
Company name

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare."

Name Surname
Position
,
Company name

Go to HITS. It's a great class. Great conference. This is the third one that I've been to. I try and go every time. They change up the classes. It's offered for detection and apprehension or patrol canines. All the classes are great. You should definitely check it out. I'm going to try and come back next year.

Greg Edlund
Broward Sheriff Office

Hi, this is Brian Laas. I'm from Arvada, Colorado. This is about my second or third time with HITS, and I've enjoyed it greatly. I like the vast amount of instructors' backgrounds, so even though I've come once or twice before, I'm always gaining a lot of knowledge. This is a great seminar for both the new and the old handlers. I think you can't go wrong coming here. It's a good time and well-spent money for your department.

Brian Laas
Arvada Police Department

Hi, my name is Neil with U.S. Park Police. This is the first time I ever attend HITS and it's great training. A lot of different courses that definitely benefit my career. I've been a handler for 14 years now. I'm still learning and I recommend people to come down here and learn something.

Neil
US Park Police

Been to hits a couple times, keeps getting better every time. This year it's been amazing, a lot of people, a lot of great classes, great camaraderie between all the agencies here. It's a good time, I highly recommend it.

Unknown Attendee

Hi, Mark with BCBK9 here at HITS 2017, lets you know what a success it was. Tons of handlers, tons of great classes. We're really glad that we drove all the way out from Missouri and we're looking forward to 2018 being in DC and we hope to see you all there.

Mark
BCB K9

Yeah, this is my first time it hits. It was a great time. Actually, I've been to a lot of conferences before. This is definitely the best.

Attendee
Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.
Belgian Malinois dog wearing a harness sitting on a blue training platform indoors.
Woman holding a Belgian Malinois dog on her shoulder stands next to a man in front of a dog breed banner.

What makes HITS different

HITS is built as an education-first conference.

  • Law-enforcement-only attendance
  • National-scale professional environment
  • No hobbyist crossover audience
  • No infomercial-style programming
  • Education standards enforced across sessions
  • Premium venue and professionally managed structure
  • Event app driving measurable sponsor impressions and exhibitor leads
Vendors participate within a respected, education-driven national conference designed for sworn professionals.
Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.

Sponsorship add-ons & exhibit packages

HITS Lead Sponsorship

$7,995
Limited to one company.

Includes:

  • 20 x 20 pipe and drape booth (tables, chairs, power)
  • 44” x 7” identification sign
  • Company listing with live URL on official HITS website
  • Networking reception recognition
  • Prominent logo inclusion in pre-event marketing and event signage
  • Direct mail to 15,000 qualified buyers
  • Email blasts to over 18,000 canine professionals
  • Social media marketing to 40,000 followers
  • Ten (10) seminar passes
  • Collateral insert in expo bags
  • Four (4) branded email blasts

20 x 20 Booth

$6,780

Includes:

  • 20 x 20 booth space with tables, chairs, waste basket, and power
  • 44” x 7” identification sign
  • Website listing
  • Networking reception access
  • Logo inclusion in pre-event marketing
  • Four (4) seminar passes (must be sworn/active LEO)

Premium Package

$1,695

Includes:

  • 10 x 10 booth
  • Networking reception access
  • Logo inclusion in pre-event marketing
  • Website listing
  • Identification sign
  • Two (2) seminar passes (must be sworn/active LEO)

Classroom Sponsor

$3,500

Includes:

  • Classroom doors (hotel permitting)
  • HITS schedule
  • Website
  • Event guide
  • Email blasts
  • Event signage

Includes in-room advertising during the event.

Additional sponsorship opportunities

  • Conference Networking Reception — $1,000
  • Lanyards — $2,500
  • Name Badges — $3,500
  • Hotel Key Cards — $2,000 per side / $3,500 single sided
  • Hotel Elevator Advertisements — $1,500 (if available at hotel)
  • Coffee Cups — $3,000
  • Vendor Cards — $1,000
  • Ink Pens — $1,000
  • Inserts (collateral in attendee bags) — $350
  • Free T-Shirt Sponsorship — $5,000 sleeve / $8,000 full back
  • Vehicle Display or Independent Display Item — $1,695

Availability for certain placements may depend on venue permissions and space limitations.

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Voices from past HITS sponsors and exhibitors

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare."

Name Surname
Position
,
Company name

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare."

Name Surname
Position
,
Company name

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare."

Name Surname
Position
,
Company name

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare."

Name Surname
Position
,
Company name

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare."

Name Surname
Position
,
Company name

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare."

Name Surname
Position
,
Company name

Go to HITS. It's a great class. Great conference. This is the third one that I've been to. I try and go every time. They change up the classes. It's offered for detection and apprehension or patrol canines. All the classes are great. You should definitely check it out. I'm going to try and come back next year.

Greg Edlund
Broward Sheriff Office

Hi, this is Brian Laas. I'm from Arvada, Colorado. This is about my second or third time with HITS, and I've enjoyed it greatly. I like the vast amount of instructors' backgrounds, so even though I've come once or twice before, I'm always gaining a lot of knowledge. This is a great seminar for both the new and the old handlers. I think you can't go wrong coming here. It's a good time and well-spent money for your department.

Brian Laas
Arvada Police Department

Hi, my name is Neil with U.S. Park Police. This is the first time I ever attend HITS and it's great training. A lot of different courses that definitely benefit my career. I've been a handler for 14 years now. I'm still learning and I recommend people to come down here and learn something.

Neil
US Park Police

Been to hits a couple times, keeps getting better every time. This year it's been amazing, a lot of people, a lot of great classes, great camaraderie between all the agencies here. It's a good time, I highly recommend it.

Unknown Attendee

Hi, Mark with BCBK9 here at HITS 2017, lets you know what a success it was. Tons of handlers, tons of great classes. We're really glad that we drove all the way out from Missouri and we're looking forward to 2018 being in DC and we hope to see you all there.

Mark
BCB K9

Yeah, this is my first time it hits. It was a great time. Actually, I've been to a lot of conferences before. This is definitely the best.

Attendee
Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.Light beige paper texture background with subtle fibers and creases.

Reserve your space at HITS 2026

Vendor space historically sells out and maintains a waiting list. If your organization serves law enforcement, military, security, or working-dog markets, HITS provides structured, national exposure within a professional, high-engagement environment.

  • 50% non-refundable deposit required with contract
  • Balance due six months prior to event
  • Early sign-up discount available if paid in full prior to end of HITS 2025

Exhibit space is assigned on a first-come, first-reserved basis.

Belgian Malinois dog wearing a harness lying on a table with dog training gear and leashes behind.